Didn't realise this...and wasted about half an hour figuring it out..
If you, for example, are using a FETCH node or a rivet and need to export an object with the transforms you can a) use the bake animation ROP (must be used in ROP context!) b) click File>export as FBX or Alembic.
For the latter to work, you must place your stuff into a SUBNETWORK, or it will not export correctly. VERY ANNOYING. It's a bit like putting things into a group before exporting an alembic in Maya, just much less obvious.